٢٨. وَإِذَا فَعَلُوا۟ فَـٰحِشَةً قَالُوا۟ وَجَدْنَا عَلَيْهَآ ءَابَآءَنَا وَٱللَّهُ أَمَرَنَا بِهَا ۗ قُلْ إِنَّ ٱللَّهَ لَا يَأْمُرُ بِٱلْفَحْشَآءِ ۖ أَتَقُولُونَ عَلَى ٱللَّهِ مَا لَا تَعْلَمُونَ
٢٩. قُلْ أَمَرَ رَبِّى بِٱلْقِسْطِ ۖ وَأَقِيمُوا۟ وُجُوهَكُمْ عِندَ كُلِّ مَسْجِدٍ وَٱدْعُوهُ مُخْلِصِينَ لَهُ ٱلدِّينَ ۚ كَمَا بَدَأَكُمْ تَعُودُونَ
٣٠. فَرِيقًا هَدَىٰ وَفَرِيقًا حَقَّ عَلَيْهِمُ ٱلضَّلَـٰلَةُ ۗ إِنَّهُمُ ٱتَّخَذُوا۟ ٱلشَّيَـٰطِينَ أَوْلِيَآءَ مِن دُونِ ٱللَّهِ وَيَحْسَبُونَ أَنَّهُم مُّهْتَدُونَ
[28-30] Whenever these people commit a shameful deed, they say. "We found our forefathers doing this, and Allah Himself has enjoined us to do this."17 Say to them, "Allah never enjoins a shameful thing.18 Do you attribute to Allah's name and say things which you know not to be from Him?" O Muhammad, say to them, "My Lord has enjoined justice and righteousness; (He has also enjoined that) you should keep aright your direction during every act of worship and invoke Him alone, dedicating your faith sincerely and exclusively to Him; you shall be created again just as He has created you now.19 He has shown the Right Way to some but has justly left others to go astray. This is because, instead of Allah, they have made satans their guardians, and yet think that they are on the Right Way."
17This refers to the custom of the Arabs of going round the Ka`abah in perfect nudity (E.N. 15), considering it to be a religious act, enjoined by Allah.
18This brief sentence ("Allah never enjoins a shameful thing") contains a very forceful argument against their beliefs and customs of ignorance. In order to understand the force of the argument, it is necessary to understand two basic things:
(1) Though the Arabs practiced nudism in the performance of certain religious rituals, they considered nakedness itself a shameful thing. That is why, in spite of this custom, no respectable Arab ever chose to practice nudism in a civilized gathering, in the bazaar or before one's kith and kin.
(2) Even though they considered nudism to be a shameful thing, they said that they practiced it because this custom had been enjoined by Allah. This claim was based on the wrong notion that their religion was from Allah. But the Qur'an refutes their claim by arguing like this: "You yourselves consider nudism to be an indecent thing. Therefore your claim that Allah has enjoined the practice of nudism is absolutely false. As a corollary to this, if this indecent custom is approved by your religion, it is a clear proof of the fact that your religion is not froth Allah.
19In v. 29, Allah showed, by contrast, that the religion prescribed by Him had no connection whatsoever with their senseless customs, which were contradictory to the following fundamental principles of His religion:
(1) A man should conduct his life in accordance with justice and righteousness;
(2) He should keep his direction right during worship. That is, "It should be exclusively directed towards Allah and there should be absolutely nothing of shirk in it and he should not show any sort of obedience or obeisance or servility to any other than Allah.
(3) He should invoke Allah and none else, for guidance, succor, help and protection. He should, however, dedicate his entire life exclusively to Allah before invoking His help, for it is absurd to lead a life of shirk. disbelief, disobedience, and slavery of others, and then invoke Allah, as if to say, "O God, help us in carrying out successfully our rebellion against Thyself."
(4) Above all, he should sincerely and firmly believe that he shall be resurrected in the Next World, just as he has been given birth in this world, and then shall be called upon to render an account of all his deeds in this world.