To the Ad people (We sent) Hud one of their (own) brethren: He said: "O my people! worship Allah! ye have no other god but Him. Will yet not fear (Allah)?" 1040
The 'Ad people, with their prophet Had, are mentioned in many places. See especially xxvi. 123-140, and xivi. 21-26. Their story belongs to Arabian tradition. Their eponymous ancestor 'Ad was fourth in generation from Noah, having been a son of 'Aus, the son of Aram, the son of Sam, the son of Noah. They occupied a large tract of country in Southern Arabia, extending from Umman at the mouth of the Arabian Gulf to Hadhramaut and Yemen at the southern end of the Red Sea. The people were tall in stature and were great builders. Probably the long, winding tracts of sands (ahqaf) in their dominions (xivi. 21) were irrigated with canals. They forsook the true God, and oppressed their people. A three years famine visited them, but yet they took no warning. At length a terrible blast of wind destroyed them and their land, but a remnant, known as the second 'Ad or the Thamud (see below) were saved, and afterwards suffered a similar fate for their sins. The tomb of the Prophet Hud (qabr Nabi Hud) is still traditionally shown in Hadhramaut, latitude 16 N, and longitude 49 1/2 E', about 90 miles north of Mukalla. There are ruins and inscriptions in the neighbourhood. See "Hadhramaut, Some of its Mysteries Unveiled," by D. van der Meulen and H. von Wissmann, Leyden, 1932.