The rulers were tired of Noah's arguments. Allah the Exalted related their attitude: They said: "0 Noah! You have disputed with us and much have you prolonged the dispute with us, now bring upon us what you threaten us with, if you are of the truthful." He said: "Only Allah will bring it (the punishment) on you, if He will, and then you will escape not. And my advice will not profit you, even if I wish to give you counsel, if Allah's Will is to keep you astray. He is your Lord! And to Him you shall return." Surah 7: 32-32
The battle continued; the arguments between the disbelievers and Noah became prolonged. When all the refutations of the disbelievers collapsed and they had no more to say, they began to be rude and insulted Allah's prophet: The leaders of his people said: "Verily, we see you in plain error. " Surah 7: 60
Noah responded in the manner of the prophets: "0 my people! There is no error in me, but I am a Messenger from the Lord of the Alamin (mankind, jinn and all that exists)! I convey unto you the Messages of my Lord and give sincere advice to you. And I know from Allah what you know not. " Surah 7: 61-62
Noah continued appealing to his people to believe in Allah hour after hour, day after day, year after year. He admonished his people and called them to Allah day and night, in secret and openly. He gave them examples, explained Allah's signs and illustrated Allah's ability in the formation of His creatures. But whenever he called them to Allah, they ran away from him. Whenever he urged them to ask Allah to forgive them, they put their fingers in their ears and became too proud to listen to the truth.